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The Future of Advertising Is Integrated
A few months ago, one of GumGum’s advisors Mark Suster of GRP Partners wrote a guest post on TechCrunch about where the future of advertising is headed. He touched on some great points and challenges...
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9 Things You’re More Likely To Do Than Click on a Traditional Banner Ad
With traditional banner ads seeing CTRs around .2% due to banner blindness and other factors, advertisers and publishers are looking for more effective ways to reach consumers. By switching your online...
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